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Representation
DMA United created a direct-to-retail partnership between hip hop artist Tyga, provocateur fashion designer Marcelo Burlon and luxury retailer Saks Fifth Avenue. The exclusive collection married Burlon’s graphic themes and Tyga’s creative voice into a tight assortment that launched at a start studded event. The majority of the collection sold out within a few days of its launch.
Representation
Direct To Retail
Merchandising
